If event hosting is your thing, we've got you covered.
Prospecting is the name of the game: From tried-and-true presentations to meticulously written copy on invitations, the Fill-The-Room® system has been the launchpad for advisor practices throughout the country since it started as a seminar marketing system in 2001.
Hosting for fun or looking to elevate your clients’ experience? Fill-The-Room has partnerships and defined processes to provide you a simple track to follow, and we will walk you step-by-step from facility selection to onboarding new clients.
Fill-The-Room® Event System benefits:
Design & Artwork
Any collateral you need to run an event is created by our team and sent to you for review and revisions. Invitation copy is meticulously written for each event, and print-ready designs are sent to you or our print partners.
Lead List Acquisition & Mailhouse Services
Find your ideal prospective clients and easily reach out to this niche audience through our direct mail partners or digital marketing technologies.
Reservation Systems
Managing your RSVPs is easy when invitees can save their seat 24/7 with both online and phone response options. Each booking for your event will be sent to you directly.
Coaching & Training
From concept to follow-up, our team has been helping financial advisors find success in their events for over two decades. Coaching is available to both advisors and their staff, from presentation tips to follow-up scripts.
Ready to get started? Reach out to the USA Financial Marketing team.
>> Ideal Client Events to Elevate Client Experience
>> Business Transition and Reframing Events
>> And More!
Fill-The-Room® By-The-Numbers
2001 Program Launch
4,500+ Average Households Mailed
500,000+ Prospective Client Attendees
6,800+ Seminar Events Since Program Launch
225+ Advisors Helped Since Program Launch
$12.5 Million+ Amount Spent with the United States Postal Service
Why work with USA Financial?
Experience - The Fill-The-Room® financial advisor event system began supporting prospecting seminars in 2001 and has expanded its offerings and processes continually since then.
Specialized - Our focus is events for financial advisors. Nothing else.
Exclusive - This event system is strictly available only to advisors affiliated with USA Financial.
Aligned - Our revenue is not tied to how many pieces of mail you send out. We win when you win; this puts us on the same side of the table as you. Our vested interest is in your prospect conversion success and elevated client experience.
Territory Protected - Prospecting events for financial advisors through FTR include territory protection; Mailhouses may send the same piece of direct mail to a household for several advisors, but we diligently protect your territory to maximize your opportunities for success.
Compliance Reviewed - We go the extra mile to have our content reviewed on your behalf by our Series 24 licensed team so you can present confidently. The technology we utilize has been reviewed by both our technology and compliance teams to ensure client information is protected.
Turnkey - With every event you host, we utilize our team's expertise and firm partnerships to support you from start to finish, so once the date and venue is booked, your sole focus is on delivering value to the attendees.
Hands-on Coaching - Our team is committed to your success. Whether you're new to prospecting or client events or a seasoned veteran, we'll be there to guide you through all the best practices.
